Entries by John Murray

Top 5 tips for a successful web conversion

Grabbing people’s attention and converting them to prospective customers is the goal of any professional website. To do that, you need to create a terrific-looking and user-friendly site that encourages visitors to sign up for eBooks, consultations, and other services. Be sure your website follows these five rules that make it easier to convert visitors. […]

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Small Business Cybersecurity in a Post-COVID World

COVID-19 has forced companies large and small to rapidly retool the way they do business, with even the smallest businesses making remote work arrangements for employees. But while the pandemic has inspired an unprecedented surge of cyber attacks, including a heap of new security challenges for business, many small companies aren’t rewriting cyber security policies or implementing new security […]

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Think your password is secure? Think again

The National Institute of Standards and Technology (NIST) created many of the password best practices you probably loathe — using a combination of letters, numbers, and special characters. The NIST now says those guidelines were ill-advised and has changed its stance. Find out why and what this means for you. The problem The issue isn’t […]

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How to avoid a spear-phishing attack. 4 tips to keep you safe from timeless scams.

The hacker’s message is urgent and aimed directly at you. We’ll teach you how to keep from getting duped. Everyone has access to something a hacker wants. To get it, hackers might aim a targeted attack right at you. The goal might be stealing customer data that’s useful for identity theft, your company’s intellectual property or […]

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5 Tips to work smarter in Outlook

Microsoft Outlook comes with a raft of features that make managing your busy schedule and boosting your productivity easier. If you find Outlook’s myriad capabilities a little overwhelming, don’t worry — these tips and tricks will have you using Outlook like a pro in no time. Organize your inbox Is your Outlook inbox getting a […]

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Obsolete firmware poses security risks

Are you still hanging on to your old work computers since they “still work fine”? While they may still help you get the job done, their outdated firmware can make you vulnerable to security risks that can lead to major problems. What is firmware? Firmware is a basic type of software that is embedded into […]

Why it pays to have a good-looking website

In a recent survey of 1,800 customers, 42% said they’re “very unlikely” to purchase from ugly websites. That’s not so surprising. After all, there are plenty of competitors’ websites that are more visually appealing and user-friendly that they can visit. If your business website fails to make a critical good first impression, it could lose […]

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Does private browsing secure your data?

If you’re getting targeted with surprisingly relevant ads, there’s a chance your internet activity is being tracked and analyzed by market researchers. While this doesn’t bother most people, private browsing mode can offer you some protection against online marketers and data thieves. What is private browsing? Your web browser — whether it be Chrome, Edge, […]