Cyberattacks target businesses of all sizes. While large corporations often grab headlines, small businesses are increasingly becoming prime targets due to their often weaker security defenses. Fortunately, by following the tips in this article, you can enhance your business’s cybersecurity posture.

Secure your cloud storage

Cloud storage provides a convenient and cost-effective solution for storing data. However, not all cloud providers prioritize security. To protect your sensitive information, select a reliable platform that offers strong encryption and access controls.

Fortify your network

Your network is the backbone of your business operations, connecting all company devices such as computers, printers, smartphones, and routers. Unfortunately, all connected devices can be entry points for cybercriminals.

To protect your network, use strong, unique passwords for every device and enable multifactor authentication (MFA) whenever possible. MFA adds another layer of security by requiring multiple forms of verification such as a password and a code sent to your phone.

Moreover, you should secure your Wi-Fi network with a robust password and create a separate guest network for visitors. Ensure your Wi-Fi is encrypted with the latest standard, WPA3, to prevent unauthorized access.

Invest in extra security tools

Bolstering your business’s digital defenses requires more than just basic security measures. Consider implementing these additional tools:

  • Virtual private network – creates a secure, encrypted connection between your devices and the internet
  • Firewall – monitors incoming and outgoing traffic and blocks suspicious activity
  • Intrusion detection and prevention systems – monitor network traffic for suspicious activities and block such activities in real time
  • Email security – detects and blocks malicious emails
  • Data loss prevention – keeps sensitive data from being accidentally or maliciously shared outside your organization

Keep software up to date

It’s tempting to ignore those software update notifications, but doing so can leave your system vulnerable. Software updates often include patches that plug security holes that cybercriminals can exploit. By promptly installing updates, you can strengthen your defenses.

Back up company data

Ransomware attacks are a serious business threat. They encrypt critical data, holding it hostage until a ransom is paid. Implementing a robust backup strategy is crucial for protecting your data and minimizing disruption if you suffer a ransomware attack.

Limit employee access to the company network

Believe it or not, many cyberattacks start from within a company. To minimize the damage caused by an insider threat, grant employees only the necessary permissions to perform their job functions. Regularly review and adjust employee permissions, and promptly revoke access when employees leave the company.

Educate your team

Many cyberattacks happen because employees make mistakes. They might click on a suspicious email, give away their password, or use weak passwords.

To prevent human error, train staff to recognize and avoid common cyberthreats, create strong passwords, and handle sensitive information securely. Conducting regular cybersecurity training and cyberattack simulations can reduce the risk of breaches.

Create a security culture

Cybersecurity shouldn’t be solely the IT department’s responsibility but rather every employee’s. Involve employees in security initiatives and encourage them to report suspicious activities. By fostering a company-wide security culture, you can create a stronger and more resilient organization.

These steps might seem simple, but they go a long way in safeguarding your business from cyberattacks.

Not sure where to begin? Don’t worry, you can turn to our IT experts for help. We offer comprehensive security solutions customized to your specific needs. Get in touch with us today to discover how we can help you build a strong cybersecurity defense for your business.

If you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment

Published with consideration from TechAdvisory.org SOURCE

It’s no secret that cybersecurity has become a necessity for small businesses. As the threat landscape continues to evolve, grasping the fundamentals of cybersecurity is not only crucial for safeguarding your operations, but also for keeping your business from becoming a gateway to more widespread attacks. Knowledge is the key, and with the right cybersecurity training, you can arm yourself with the necessary tools to protect your business from cyberthreats.

In this comprehensive guide, we will walk through the most critical cybersecurity training topics small-business owners like you need to master. These training areas are not only crucial for protecting your digital footprint but also for meeting compliance standards that may be required in your industry. Let’s dive in and learn how you can protect your business from digital threats.

Passwords: The first line of defense

Passwords are often the first line of defense against cyberattacks. However, many small-business owners underestimate the importance of creating robust passwords for their accounts. It is crucial to educate yourself and your employees about password best practices, such as:

Creating strong and unique passwords
Passwords should be complex, using a combination of upper- and lowercase letters, numbers, and special characters. Avoid using easy-to-guess information, such as birthdays or pet names.

You need a mix of techniques to form a password that is virtually impossible to crack. One such method is creating an acronym for a memorable phrase and substituting numbers or special characters for letters.

Implementing password management tools
With so many online accounts and passwords to remember, it’s easy to fall into the trap of reusing the same password. To prevent this, consider using a password management tool that securely stores all your passwords in one place. These tools generate strong and unique passwords for you and can even automatically log you in to your accounts without you having to type out the password.

Email: A common entry point for cyberattacks

Emails are the heart of business communications, which is why they are also a prime target for cybercriminals. Here are some essential training topics to secure your business’s email communications.

Spotting phishing emails
Phishing emails are fraudulent emails designed to trick you into revealing sensitive information, such as passwords or credit card numbers. They can be challenging to recognize, as they often appear to come from a legitimate source. Train your team to identify common signs of phishing, such as suspicious sender addresses and requests for sensitive information.

You can also conduct simulated phishing training, where you send fake phishing emails to your team to see how they respond. This can be a powerful way to highlight areas for improvement without the risks of an actual attack.

Creating email policies
Establishing email policies is crucial for ensuring secure and professional communication within your company. These policies should cover topics such as proper password protection, encryption of sensitive information, and guidelines for handling suspicious emails.

Social media: A gold mine for identity thieves

Social media is a treasure trove for hackers. It provides them with personal information that can be used for identity theft or targeted attacks. Understanding how to manage your social media accounts and the risks involved is essential for keeping your business safe.

Limiting personal information on public profiles
Encourage your employees to limit the personal information they share on their social media profiles. This includes details such as birthdates, home addresses, and phone numbers. Hackers can use this information to impersonate employees or even steal their identities.
As for your business’s social media accounts, avoid posting sensitive information such as financial details or employee personal information.

Monitoring social media for suspicious activity
Train your employees to keep an eye out for suspicious activity on social media. This could include fake accounts impersonating the company or employees, unusual posts or comments, or links to malicious websites. Reporting these incidents immediately can prevent potential cyberattacks.

Protecting company data: A core business responsibility

Protecting your company’s data is not only essential for cybersecurity but also for maintaining the trust of your clients. Here are some training topics that will help you establish secure data protection practices within your organization.

Data backup and recovery
Regularly backing up important data is crucial in case of a cyberattack or system failure. Ensure your employees understand the importance of backing up their work and how to do it properly. Additionally, having a recovery plan in place can minimize downtime and losses in case of an attack.

Secure file sharing and storage
With remote and hybrid work becoming the norm, secure file sharing and storage practices are more critical than ever. Train your employees on how to use cloud-based services or virtual private networks (VPNs) for secure access to company files. Ensure they understand the risks of using personal devices or unsecured networks.

Physical security
Don’t overlook physical security when it comes to protecting your company’s data. Educate employees on the importance of securing laptops, phones, and other devices that contain sensitive information. Also, establish protocols for securely disposing of old devices to prevent any data breaches.

Encourage a culture of security awareness within your company, stay informed on the latest cybersecurity developments, and always be ready to adapt to new threats. By investing in cybersecurity training, you are not only protecting your business but also contributing to a safer online environment for all.

Contact our team of experts to learn more about developing a comprehensive cybersecurity training program for your business.

If you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment

Published with consideration from TechAdvisory.org SOURCE

A password is more than just an assortment of characters you’re required to enter in order to access your accounts. It is the first line of defense against potential threats and attacks. A weak password makes it easier for hackers or cybercriminals to gain access to your personal information, such as financial details or sensitive data. But there are many people who are completely misguided about what a strong password actually is.

The importance of secure passwords for your business

While many personal accounts are password-protected, securing your business accounts is equally critical. This applies not just to you but to your entire company. Every employee should use strong passwords to safeguard sensitive business data. Imagine the potential harm a cybercriminal could cause if they gained access to your data and systems. It could tarnish your business’s reputation and jeopardize both your employees’ and customers’ private information.

What makes a password strong? (Hint: It’s not about complexity)

Contrary to popular belief, the strength of a password is not solely determined by its complexity. While including a combination or letters, numbers, and symbols can enhance password security, it’s not as effective as using a longer sequence.

A long password is far stronger because it increases the number of possible combinations that an attacker needs to guess. This means that even if your password contains common words or phrases, it will still be significantly more difficult to breach if it’s longer. In fact, a lengthy passphrase consisting of a series of unrelated words can often be stronger than a shorter password filled with complex characters. For instance, “PurpleBananaSunsetRiver” is not only easier to remember but also more secure than something like “P@ssw0rd1” because of its length and randomness.

Furthermore, longer passwords are more resistant to brute force attacks, which involve using automated programs to guess different password combinations until the correct one is found. The longer the password, the more time and computational power it would take for an attacker to crack it, making it a far less appealing target. So, when creating strong passwords for your business accounts, prioritize length and complexity to bolster your online security effectively.

Educating your team on password security

If you manage a team, it’s crucial to educate them on the significance of strong, lengthy passwords. Ensure your team receives training on cybersecurity practices, including password creation. A single weak password could open the door to a cyberattack, emphasizing the importance of collective diligence.

Simplifying strong password creation

Creating robust and lengthy passwords doesn’t have to be a tedious process. If you struggle to create or remember them, consider using a password manager. This tool can generate long and unique passwords for each account based on your preferences. It will then store them securely so that you only need to remember one master password to access all your accounts.

Passwords are often the easiest to overlook when it comes to online security, but they are also the most critical. If you need further guidance or assistance in enhancing your cybersecurity practices, get in touch with us. Our team of experts is ready to help you navigate the digital world securely.

If you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment

Published with consideration from TechAdvisory.org SOURCE

Distributed spam distraction (DSD) is a growing concern in today’s digital landscape. With the proliferation of spam emails and messages, individuals and organizations need to be aware of this disruptive cyberattack. In this article, we will explore the concept of DSD, its implications, and ways to mitigate its effects.

How DSD works

In a DSD attack, spammers employ various tactics. One common approach is to distribute the spam load across a large number of IP addresses. By sending relatively small volumes of spam from each source, spammers aim to avoid triggering alarms or raising suspicion. This technique is often referred to as “snowshoe spamming” due to the analogy of distributing the load across multiple points to minimize detection.

Another tactic used in DSD is the utilization of compromised computers or botnets. Spammers hijack a network of infected computers and use them for spamming activities. This approach not only increases the volume of spam, but it also makes detection more difficult because it involves multiple IP addresses and geographical locations.

Furthermore, spammers may employ techniques that mimic legitimate email traffic that make it harder for spam filters to distinguish between real and spam messages, increasing the chances of spam slipping through.

The implications of falling victim to DSD attacks

DSD can disrupt normal operations, drain network resources, and undermine trust in digital communication channels. This can lead to financial losses, identity theft, unauthorized access to sensitive information, and even compromise the security of entire networks.

Mitigating the effects of DSD

Addressing the challenge of DSD attacks requires a multifaceted approach. Advanced spam filters that employ machine learning algorithms and behavioral analysis techniques can help identify patterns and characteristics associated with spam messages. These filters can adapt and learn from new spamming techniques to improve their detection accuracy over time.

Collaboration and information sharing among organizations and security experts are also crucial in combating DSD. By sharing cybersecurity insights, threat intelligence, and best practices, organizations and experts can stay updated on emerging spamming techniques and collectively develop effective countermeasures.

Additionally, user education and awareness play a vital role. Individuals should be cautious when sharing their email addresses online, and avoid clicking on suspicious links or downloading attachments from unknown sources. Businesses should also regularly update their security software to mitigate the risk of falling victim to spam and other cyberthreats.

By understanding the intricacies of DSD and implementing robust security measures, organizations can minimize the impact of this cyberattack and ensure their inboxes remain free from unwanted messages. For more information about spam prevention, give our experts a call today.

If you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment

Published with consideration from TechAdvisory.org SOURCE

Convenience reigns supreme in the digital age, and password autofill is a major part of that. But what many people don’t realize is that using this feature can actually put their personal data at risk. By understanding why password autofill is so dangerous, you can take steps to safeguard your sensitive information from malicious hackers.

The risks of password autofill

Password autofill is a convenient feature found in most browsers and password managers. This feature allows users to automatically fill out login credentials on websites and applications. While it may seem like a time-saver, it’s crucial to be cautious when utilizing this feature.

Hackers can easily gain access to saved passwords and personal information stored in autofill, leaving users vulnerable to identity theft and other forms of cyberattacks. All they have to do is sneakily place an invisible form on a compromised webpage. When your browser or password manager automatically fills in your login details, then it’s game over for you and hackers win.

Autofill also tracks users

Did you know that the password autofill feature could be used to track your online activity? Irresponsible digital marketers can exploit this tool to keep tabs on your behavior. Similar to how hackers do it, they place hidden autofill forms on their websites and use them to collect your information without your consent, which they then sell to advertisers. While some may claim they’re not after your passwords, there’s still a chance that your sensitive data could be compromised.

How to protect yourself

When it comes to keeping your online accounts secure, you might want to turn off password autofill. This quick solution can help protect your personal information from prying eyes.

Here’s how you can disable this feature on different browsers:

  • Microsoft Edge: Go to Settings and click Profiles. From here, select Passwords and disable Offer to save passwords.
  • Google Chrome: Head to the Settings window and select Autofill. Disable Offer to save passwords and Auto Sign-in.
  • Firefox: Click Passwords from the browser’s menu. Click Options from the logins menu, which will lead you to the “Privacy & Security” panel. Under the “Logins and Passwords” section, uncheck Autofill logins and passwords.
  • Safari: Open Preferences and select the “Auto-fill” tab to turn off any autofill options related to usernames and passwords.

Being proactive and implementing more robust security strategies helps protect your personal data from malicious actors. Reach out to our cybersecurity experts for more information on staying safe online.

If you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment

Published with consideration from TechAdvisory.org SOURCE

2022 sees rise in ‘unwanted’ emails as phishing attacks remain popular

A large proportion of your work emails may not be useful in any way, a new report examining billions of messages has claimed.

Research from Hornetsecurity analyzing 25 billion business emails found nearly half (40.5%) are ‘unwanted’, and could even represent a serious threat to businesses.

The report also revealed how email remains an incredibly popular threat vector, with the most common kind of malicious messages being phishing attacks – emails pretending to be from well-known companies, sometimes quite convincingly – which made up 39.6% of all threats.

False sense of security

When it comes to malicious email attachments, Archive files such as Zip made up the greatest proportion (28% of messages), followed by web files (HTML) at 21%. Text based files were also commonly employed, with tainted Microsoft Word documents making up 12.7%, PDF 12.4% and Excel 10.4%.

The report also found new methods are being developed by cybercriminals in response to the changing digital landscape. For instance, attacks exploiting the macro capabilities in Microsoft 365 are no longer viable since Microsoft disabled the feature last year, specifically to shore up its security.

As a result of this, new tactics have been adopted. HTML smuggling has risen, where hidden LNK or ZIP files are contained within web links to deploy malware.

Hornetsecurity CEO Daniel Hofmann warned that given the prevalence of cloud based systems, such as Microsoft 365, their use should merit the same level of caution. Hornetsecurity’s report found that a quarter of respondents did not know that 365 could be a potential gateway for ransomware – some even presumed it was invulnerable to such threats.

“Ongoing training should be in place to prevent fraudsters from manipulating the trust people have in Microsoft and other office systems”, Hoffman advised. He also made specific mention of Microsoft Teams, adding that “it’s also critical to ensure all data shared via this platform is backed up.”

Other reports have found a similarly high – or even higher – proportion of spam emails in people’s accounts. Recent findings from Kaspersky, for instance, put the figure between 45-85%.

If you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment

Published with consideration from TechRadar SOURCE

The number of successful cyberattacks grows steadily every day, making it more important than ever for businesses to implement robust cybersecurity solutions. Part of a comprehensive cybersecurity infrastructure is a proactive cybersecurity strategy. This involves taking steps to prevent attacks from happening in the first place, rather than reacting after an incident occurs. In this blog post, we will discuss what proactive cybersecurity is and how you can implement it in your business.

Benefits of proactive cybersecurity

Proactive cybersecurity is a strategic approach to protecting computer systems and networks from cyberthreats. It involves identifying potential vulnerabilities before cybercriminals can take advantage of them and implementing measures to prevent these vulnerabilities from being exploited. This approach is in contrast to reactive cybersecurity. Rather than attempting to prevent cyberattacks, reactive cybersecurity focuses on responding to and recovering from attacks that have already taken place.

Having proactive security measures can provide your business with the following advantages:

  • Avoid playing catch-up with threats
    Taking action every time there’s a threat can be exhausting for your security team and your other resources. If you’re always playing catch-up with threats, you’ll never be able to get ahead. By utilizing both preventive cybersecurity strategies alongside reactive measures, you will be able to best protect your data and networks.
  • Improve security compliance
    Proactive cybersecurity measures can help you root out threats to your data and your clients’ data. This, in turn, enables you to meet data compliance requirements.
  • Boost business reputation
    Customers are more security-conscious today than in the past. With many data breaches impacting companies, your customers will want assurance that you have measures to safeguard their personal information in place. Having a proactive cybersecurity culture will demonstrate your commitment to keeping customer data safe and give your business’s reputation a boost. Showing that you can be trusted with clients’ sensitive data will also give you a leg up over your competitors.

Implementing proactive cybersecurity

To effectively implement a proactive cybersecurity strategy, follow these steps:

  1. Determine the threats
    Work with your in-house IT staff or managed services provider (MSP) to identify the types of attacks that are most common in your industry. By being aware of the threats out there, you can take steps to protect your business and keep it running smoothly.
  2. Assess your resources
    After you identify the primary cyberthreats to your company, prioritize them by determining how each security issue can damage various parts of your network. You can start by listing company devices that connect to the internet. Check the security measures these devices have and the type of data (regulated, mission-critical, low-importance, etc.) each device has access to.
  3. Implement proactive cybersecurity measures
    Your IT team or MSP may recommend these security measures based on the risks and assets identified in steps 1 and 2:
Proactive measure What to expect
Conduct security awareness seminars Educate every employee about security best practices, including spam awareness, password management, proper mobile device usage, and the like.
Regularly update anti-malware software or cloud-based services Keep your data and systems safe from the newest malware threats.
Establish schedules dedicated for software patches and upgrades Patches and upgrades decrease the chances of someone getting unauthorized access to your network by exploiting software vulnerabilities.
Recommend web filtering services Keep your network safe by blacklisting dangerous and inappropriate sites.
Set up perimeter defenses (e.g., intrusion prevention systems and hardware firewalls) Watch out for anything and everything that tries to access your network.
Initiate policy of least privilege Provide users access only to the data they need to complete their tasks.
Determine data segmentation Assess and establish micro-perimeters to protect high-value data.
Run full-disk encryption Encrypt data on electronic devices to prevent unauthorized access in case the devices are ever misplaced or stolen.
Secure virtual private networks Encrypt data transmitted across unsecured connections to make it impossible to read if intercepted.
Provide strict access controls Secure accounts from unauthorized access by using stronger passwords combined with multifactor authentication and automated screen locks that engage after a period of inactivity.
Utilize AI-powered network monitoring Be on the lookout for suspicious user and software behaviors, like when employees access files outside their departments.

Proactive cybersecurity is critical for businesses of all sizes. By taking steps to understand the threats your business faces and implementing measures to protect yourself, you can keep your data and your business safe. If you need help getting started, contact us today and our team of cybersecurity experts will be happy to guide you through the process of implementing proactive cybersecurity.

If you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment

Published with consideration from TechAdvisory.org SOURCE

Malware – it’s a loaded word that strikes fear into both luddites and hardened techies. From spyware and unwanted adware to software that’s solely designed to make your day a little less pleasant, there’s a wide range of malware floating around the web, waiting to be downloaded by an unwitting victim.

Thankfully, as protective antivirus software has become more commonplace and ever-easier to use, it’s trickier for malware to get its hands on your computer’s innards.

Don’t become complacent, though. Keeping a keen eye out for tell-tale signs of infection and being proactive about protection is the key to ensuring your devices and data stay perfectly safe.

Here we’ll be running down some of the key symptoms of malware infection to be on the lookout for. And, if you think your digital hazmat suit has been compromised and something nasty has wormed its way in, check out our guide on the best malware removal tools to remedy your silicon affliction.

1. Sluggish performance and frequent crashes

Just like any other software, malware takes up space on your hard drive and uses RAM to function.

However, unlike most programs you’ll have installed, the developers of said malware aren’t interested in streamlining your workflow or creating lightweight applications. All they’re interested in is their end goal – which, in some cases, could be as irritatingly simple as slowing your machine to a crawl.

If your device is taking an age to open new applications despite the fact you haven’t overloaded it, it might be time to crack out a specialist tool to see if something sinister is afoot.

2. New icons, tasks, or toolbars

Noticed something on your PC that you don’t remember installing yourself? It could very well be the doing of malware.

Although less common than in days gone by (we’re looking at you, Yahoo), toolbars and other ‘helpful’ additions that crop up in your browser aren’t always the altruistic applications they purport to be. Instead, they’re likely to be recording your activity and selling your data, or injecting bloated ads into the webpages you visit.

The same goes for tasks running in the background – although these can be little more difficult to decipher. Press ctrl-alt-del and enter Task Manager, and it’s likely you’ll be unfamiliar with plenty of the active processes. However, it’s worth googling any outliers just in case – or, of course, using dedicated software to scan your entire device.

3. Adverts everywhere

Serving infected users extra ads is a quick and easy way for malware developers to generate revenue.

As such, this is as clear-cut a case as we can think of. If you’re noticing trusted websites you frequently visit being overloaded with ads – often strange, foreign, untargeted ads – it might be time to break out your malware detection tool and run a scan.

If you’re seeing ads on your desktop – it can happen – it’s an even surer sign that your device isn’t as squeaky-clean as it used to be. Take action, and stop the ads in their tracks.

4. Your browser settings have changed

Once it’s inside, malware likes to make itself comfortable and adjust its surroundings to suit its needs.

A common symptom of infection is noticing your homepage has changed – doing this is likely to benefit the creator, as the homepage’s traffic will increase ad revenue in real terms. Other settings that may change are cookie settings, your default search engine, and the addition of new extensions.

5. Disabled security software

If some cunning malware has made it past your defenses, it may take action against any security software already installed. Just like when altering your browser settings, malware may well change settings to make it easier for it to do its job.

This could include making firewall rules more lenient, or even totally deactivating all your security software like antivirus. It’s always worth checking in on your AV software to make sure it’s still functioning as you intend – and if not, make sure you take action to stop your settings being changed again.

6. Your hard drive is inexplicably filling up

Another symptom of a virulent malware infection is a hard drive full to bursting without you making any large downloads to explain it.

This is due to the fact that some malware – often adware – is concealed within the folders of seemingly harmless applications. This may be because you downloaded a free program from an unauthorized source or worse: downloaded a pirated version of an expensive app.

Beyond the copyright implications, this is yet another reason to stay savvy about where you’re sourcing your software from, and to always pay for your tools and entertainment.

7. Your internet usage is through the roof

Many forms of malware require a constant internet connection, and use it to download secondary infections.

Other forms of malware like botnets and spyware also need a constant connection to a ‘command and control server’. If you’ve been exposed to these most sinister of infections, your internet will consistently be in action thanks to the back-and-forth between your device and this server.

While excessive internet usage is unlikely to be an issue itself in the era of largely unlimited Wi-Fi plans, it’s a useful symptom to help diagnose any malware-based issues you may be suffering from.

Are you interested in learning more about cybersecurity? Call us today and discover how our wide array of tech services can safeguard your business.

If you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment

Published with consideration from TechRadar SOURCE

Many people struggle with creating effective and engaging PowerPoint presentations. To help you take your PowerPoint presentation to the next level and make a strong impression on your audience, you can try the following tips.

Understand your target audience

Before preparing your presentation, do some research about your target audience. Think about what kind of presentation they would enjoy. What sort of media do they prefer most, and what kinds of images and typefaces should you use to pique their interest?

Doing your homework on your audience will help ensure your PowerPoint presentation receives the full attention of your audience.

Talk about one idea per slide

Never cram several topics into a single slide, as this can overwhelm your audience. Instead, concentrate on one theme or topic per slide. This will help your audience better comprehend the message you’re trying to get across.

Use images instead of bullet points

Using pictures, graphical elements, or other visual components instead of bulleted lists, can help you command more attention during your presentation. Images can help your audience focus more on what you’re saying instead of reading what’s on the screen.

Use white space to enhance readability

White space, also known as negative space, is a design concept that refers to empty spaces in a layout. It isn’t always white; rather, it’s the background of the design, regardless of color or pattern, that doesn’t contain any text or images. When used correctly, white space will draw your audience’s focus to the most essential parts of your presentation.

Practice

Practice delivering your presentation days before a live or recorded event. You can try practicing in front of a mirror or recording yourself to see how well you’re delivering your presentation. Rehearsing several times can help you determine the flow of your presentation and identify areas for improvement.

Keep these tips in mind the next time you’re making a PowerPoint presentation to increase audience engagement. For more detailed information on how to make compelling PowerPoint presentations, give us a call today.

If you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment

Published with consideration from TechAdvisory.org  SOURCE

The jargon around cybersecurity is cryptic and confusing, which is exactly what criminals want. But understanding these terms can help you keep safe.

The cyberspace is filled with terms that either look the same, sound the same, or mean the same (but are not identical).

Knowing the difference between these similar terms can be tricky, especially when you’ve to keep up with all the common terminologies and principles used in the security domain. Add to it the constant innovation and change happening within cybersecurity, and you’ve got a whole set of complex terms that you need to understand and constantly learn about.

So, here are some similar security terms that are often confused and misused.

Security vs. Privacy

Online security and privacy go hand-in-hand. They are used interchangeably during discussions because they sometimes overlap in today’s connected world.

But there are some key differences between the terms when used in the cybersecurity context.

  • Security: Security refers to the protection of your personal information from malicious threats. It can include any information that can be used to determine your identity.
  • Privacy: Privacy refers to the rights or control you have on your information and the way it’s used.

While security is concerned with preventing unauthorized access to data, privacy focuses on ensuring that personal information is collected, processed, and transmitted compliantly and with the owner’s consent. In simple terms, security protects your data while privacy protects your identity.

To achieve security and privacy, organizations use tools and techniques such as firewalls, encryption protocols, network limitations, and different authentication and authorization techniques.

Authentication vs. Authorization

Authentication and authorization are similar-sounding security concepts within the scope of user identity and access management. Here’s how the two differ.

  • Authentication: User authentication is the process of verifying that users are who they claim to be. It relates to identifying users’ identity.
  • Authorization: Authorization is an act of establishing a user’s rights and privileges. It verifies what specific files, applications, and resources a user has access to.

Authentication is achieved using passwords, PINs, fingerprints, facial recognition, or other forms of biometric information. It’s visible and can be partially changed by the user.

Authorization, on the other hand, works through access management settings implemented and maintained by an organization. They aren’t visible and can’t be changed by the end user.

In a secure environment, authorization always takes place after user authentication. Once a user is verified, they can access different resources based on the permissions set by the organization.

Data Breach vs. Identity Theft

It’s easy to get confused between a data breach and identity theft, as the two are closely connected. The threat for users and the outcome is the same either way; that is, sensitive information is compromised. But there are some differences.

  • Data Breach: A data breach refers to a security incident where confidential data is accessed without authorization of the owner.
  • Identity Theft: When a cybercriminal uses your personal information, such as ID or social security number, without your permission, it constitutes an identity theft.

A data breach occurs when a cybercriminal hacks into a system you’ve entrusted with your information or a company that has your personal information anyway. Once a breach occurs, criminals can use your private information to open an account or commit financial fraud in your name.

The main difference between a data breach and theft is in terms of the damage caused by the incidents. The implications of a breach are usually far more damning compared to an identity theft. According to a report by the US Securities and Exchange Commission, 60 percent of small businesses don’t survive a breach.

However, the damages caused by identity theft can be highly consequential too. The impact of misusing identity go beyond forged checks, fake credit cards, and insurance frauds, and can even endanger national security.

Encryption vs. Encoding vs. Hashing

Encryption, encoding, and hashing are data security terms often used interchangeably and incorrectly. There’s a lot of difference between these terms and it’s important to know these differences.

  • Encryption: It’s a process used to convert readable data, also called plain text, into unreadable data, called cipher text. The data can only be decrypted back to plain text using the appropriate encryption key.
  • Encoding: Encoding is a process in which data is changed from one format to another using an algorithm. The aim is to transform data into a form that is readable by most of the systems.
  • Hashing: Hashing is an irreversible cryptographic process used to convert input data of any length into a fixed size string of text using a mathematical function.

This means that any text can be converted into an array of letters and numbers through an algorithm. The data to be hashed is called input, the algorithm used in the process is called a hash function, and the result is a hash value.

Encryption, encoding, and hashing differ in terms of functionality and purpose. While encryption is meant to ensure confidentiality, encoding focuses on data usability. Hashing, on the other hand, ensures authenticity by verifying that a piece of data hasn’t been altered.

VPN vs. Proxy

VPNs and proxies are both used to change your online location and stay private. They have some overlap, but the differences are quite apparent.

  • VPN: A VPN, short for Virtual Private Network, is a discrete program that changes your geo-location and reroutes your entire internet traffic through servers run by the VPN provider.
  • Proxy: A proxy server is a browser extension that changes your IP address to unblock geo-restricted web pages, but doesn’t offer the extra protection of a VPN.

The main difference between a proxy and VPN is that a proxy server only changes your IP address and doesn’t encrypt your web activities. Secondly, unlike a VPN, a proxy only redirects traffic within the browser. Data from other applications connected to the internet won’t be routed through the proxy.

Spam vs. Phishing vs. Spoofing

Spam, phishing, and spoofing are social engineering tactics used to lure users into revealing personal information.

  • Spam: Spam is any unwanted junk emails, instant messages, or social media messages sent out to a wholesale recipient list. Spam is usually sent for commercial purposes and can be damaging if you open or respond to it.
  • Phishing: Phishing is an unsolicited email designed to harm users by obtaining personal information like usernames, passwords, and even bank details. A phishing email looks like it comes from a legitimate source, but is intended to trick users into clicking on a link containing malware.
  • Spoofing: Spoofing is a subset of phishing attacks in which the attacker impersonates an individual or organization with the intent to gain personal and business information.

Phishing aims to gain personal information by convincing users to provide it directly while spoofing disguises an identity to steal information. The two are closely paired as both involve a level of misrepresentation and masquerading.

Better Understanding, Better Protection

Cybersecurity terminologies and concepts evolve almost as rapidly as memes on the internet. A lot of these terms sound similar but mean something different when you dig a little deeper.

Learning the key terms and their differences will help you better understand and effectively communicate your cybersecurity needs.

If you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment

Published with consideration from makeuseof.com SOURCE