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A decade ago, five seconds was a completely acceptable page load time. But today, most users expect a web page to load as soon as they open it. Otherwise, they will simply close it. To prevent users from bouncing off, try these tips that will surely speed up your WordPress site.

Keep WordPress and plugins up to date

Updating your WordPress version and plugins will not only keep your website secure but also speed it up. Therefore, you should install those updates as soon as they become available.

Choose a website host wisely

Your website’s host can make or break your website, so before you select one, carefully compare the details of their service plans — especially the website speed and uptime — against those of other vendors.

While it may be tempting to opt for shared hosting because of its low cost, know that it’s also going to offer the slowest speeds because many websites are simultaneously relying on the same server for bandwidth. In contrast, a dedicated server will provide the best speed, but it may be too costly for many small- and medium-sized businesses.

A great mid-performance, mid-price alternative is a virtual private server (VPS). A VPS acts like a dedicated server in terms of functionality but still technically uses a shared server. It will speed up your site better than the typical shared hosting without breaking the bank.

Keep your site lean

The leaner your site is, the faster it will be. To create a lean site, be mindful of these four aspects:

  1. Theme – While the promise of a versatile theme can spark the imagination, implementing one can set you back in terms of speed. When a theme has a ton of features, the huge amount of code that powers those features can bog down your site. Avoid this by testing the theme demos to see how long they take to load. If the loading time is more than three seconds, look for another theme that loads faster.
  2. Design – Design elements can also dramatically slow down your site. Simple sites are faster, so carefully consider the ads, images, and extras that you’re thinking of adding.
  3. Plugins – Not all plugins are created equal; some run fast and others slow. To tell one from the other, use special plugins that show the impact a plugin has on your site’s load time. What’s more, think twice before installing a plugin because having fewer plugins translates to a faster site load time.
  4. Images – While many raw images are around 3,000 to 4,000 pixels wide, most featured images are only 600 to 800 pixels wide. To reduce image weight and thus gain a faster site, resize your site’s images to the exact size they’ll appear on screen.

Leverage speed-boosting plugins

Use plugins that speed up your site. Cache plugins like W3 Total Cache and WP Super Cache can provide more speed by caching every aspect of your site, thereby reducing its download times.

Another helpful plugin is Lazy Load. It boosts your site’s speed by loading the elements at the top of the website first, then loading subsequent elements as one scrolls down. But before installing the Lazy Load plugin, make sure to check your Theme Options to see if it’s already included.

Use redirects sparingly

Web pages that point to your old URLs can really slow down your site, so make sure to avoid or limit them. Also use the Redirect mapper tool or similar alternatives to uncover redirects that you don’t need.

Implementing some or all of the tips above will surely speed up your WordPress site’s speed. But if you need more help optimizing your website or in other IT matters, just give us a call.

Ask yourself what your website is doing for you and whether it’s aligned with your business needs and objectives. The GCInfotech professional web design team is here to help.

Published with permission from TechAdvisory.org. SOURCE

Over the past several years, the debate about cloud technology in business has moved away from “Is it a safe option?” to “How can I move more of my tools to the cloud?” There is an overwhelming number of options and many business owners don’t know where to start. If that’s the position you find yourself in, we recommend starting with six basic tools.

Email

Every business needs email. And while there are plenty of non-cloud options to choose from, they require a lot of maintenance. Opting for cloud-based email means you pay for the service without worrying about hardware requirements or software updates. These issues, among others, will be handled by the provider and backed by service level guarantees.

File storage

Storing company files in the cloud is a great way to give employees more mobility and flexibility. Everyone can access information from almost any internet-enabled device without compromising security, since providers include things like encryption and multi-factor authentication as part of the monthly service fee.

You can opt for either DIY cloud storage such as Microsoft’s OneDrive and Dropbox or a slightly more expensive managed solution that will provide customization opportunities and regulatory compliance management.

Document creation and collaboration

It’s easy to confuse apps like Office 365 and Google Docs with cloud file storage but they’re not the same. What sets them apart is whether or not you can edit documents stored on these platforms. In most cases, multiple users can alter the same document simultaneously and see mirror images on their screens even if they’re hundreds of miles apart.

Between faster document turnaround times and fewer separate versions of files, there’s no reason to keep everything offline. Business owners used to worry about security but vendors today invest 100 times more resources in protecting client info than a small operation could ever match.

Server hosting

Whether your business requires a single low-scale server or several high-powered ones, it’s becoming harder to justify maintaining those at your physical location. They’re too finicky and expensive compared to their cloud alternatives.

Server hosting enables you to accomplish via an app all that you could with in-house hardware. The costs are also spread out month to month rather than all at once during the setup phase.

Backup and recovery

The entire basis of cloud technology is that you have total access to hardware and software that’s located far from your office. That makes things like cloud file storage and server hosting perfect for recovering from a disaster. If a natural disaster or cyberattack renders your office inoperable, all you need to do is log in to your cloud platform from somewhere else.

If you are looking to move your business into the cloud, we have a broad range of products tailored to small businesses.

To learn more about how to safeguard your business, or if you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment.

Published with consideration from TechAdvisory.org SOURCE