Tag Archive for: cybersecurity

6 Proven strategies to keep your work devices secure

The rise of remote work and virtual communication has made it more important than ever to secure our devices against cyberthreats. Hackers are constantly finding new ways to exploit our digital vulnerabilities, from webcam spying to unauthorized screen viewing. But don’t worry! There are steps you can take to protect yourself.

Install anti-malware software

No matter what type of device you are using, it is important to install security software that includes an anti-malware component. Malware, short for malicious software, can infect your device and cause a range of problems, from stealing your personal data to taking over your computer’s processing power for criminal activities. Anti-malware software can detect and remove malware from your device and prevent future infections. It is important to keep your anti-malware software up to date with the latest definitions and to run regular scans to ensure that your device is protected.

Watch your webcam

One of the scariest implications of a malware attack is the potential for webcam spying. Certain types of malware allow cybercriminals to gain access to your webcam and watch what you are doing in real time. That means criminals can spy on your personal life, surveil your business meetings, and even record compromising moments for blackmail.

The best way to protect yourself is by using a webcam cover or sticking black tape on your webcam when not in use. You should also check which applications have permission to use your webcam and make sure none have more access than necessary. For instance, if you are using Zoom, you might want to only allow the app to access your webcam when you are actively using it. Some laptops even come with a hardware switch that physically disconnects the webcam, so take advantage of this if your device offers it.

Use a privacy screen protector

When you’re using your device in a public area, people can easily look over your shoulder and read what’s on your screen. You can protect your information by using a privacy screen protector, which is essentially a filter that reduces the amount of light coming from your laptop or smartphone. This makes it impossible for people around you to see your information unless they are directly in front of the screen.

Lock and password-protect your devices

If you like to work in a café or other public space, it is important to enable auto-lock on your device. That way, even if you’re away from your device and someone picks it up, they will not be able to access it. It is also important to password-protect your device with a complex combination that only you remember, so that no one else can gain access to your data.

Leverage stronger authentication methods

Multifactor authentication (MFA) has become the norm for securing access to sensitive resources. With MFA, you need to enter an authentication code to gain access to your account. However, IT experts caution against using SMS authentication due to its vulnerability to cyberattacks. A better alternative is to use either a USB security token or biometric authentication such as fingerprints, retina, or facial scans. These additional methods of authentication are much more difficult to compromise because cybercriminals would need to physically possess the authentication device or replicate biometric information, which is nearly impossible.

Be extra cautious with public Wi-Fi

Public Wi-Fi networks are a common target for cybercriminals. In most cases, the network is not encrypted and hackers can easily eavesdrop on any data that is transmitted over the network. Additionally, malicious actors can set up fake networks that look legitimate but are actually designed to harvest your personal information.

To protect yourself when using public Wi-Fi, enable a virtual private network (VPN). VPNs encrypt your data traffic so that it is not visible to cybercriminals. However, in an ideal world, you should stay away from any public network as much as possible and only connect to private networks that you trust.

If you need professional solutions and expertise to keep your devices safe, we can help. Contact us today to learn more about our security services and get the peace of mind you deserve.

If you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment

Published with consideration from TechAdvisory.org SOURCE

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Don’t let ransomware ruin your Mac

If you’re a Mac user, it’s important to be aware of the growing number of ransomware attacks that are specifically targeting macOS devices. Just like Windows users, you need to take precautions to protect yourself from these threats. Here’s how you can secure your Mac against ransomware attacks.

Defining ransomware

Ransomware is a type of malicious software, or malware, designed to extort money from victims. It works by locking down access to an infected computer’s system and files and demanding payment, typically in a cryptocurrency such as Bitcoin, in return for unlocking the system.

Mac ransomware wreaking havoc

There is a common misconception that Macs are safe from ransomware. But as some recent ransomware attacks show, Macs are no safer than Windows computers from the growing threat of ransomware.

In 2016, a ransomware named KeRanger made waves when it was found to have affected over 7,000 macOS computers. KeRanger managed to bypass Apple’s renowned security protocols by piggybacking on an official BitTorrent client called Transmission.

Meanwhile, in 2017, another ransomware strain targeting Mac was discovered. Called Patcher, this Mac ransomware was disguised as an application for patching programs like Microsoft Office. However, launching Patcher would encrypt user directories and demand payment for a decryption key that would never be provided due to the software’s faulty construction.

And finally, in 2019, the EvilQuest ransomware ran rampant on Mac computers around the world. Even after paying the ransom, EvilQuest victims weren’t able to gain back access to their systems and files

Prevention is key

Taking proactive steps to prevent ransomware from occurring is the best defense you can have. You can start by ensuring that your Mac’s operating system (OS) and applications are updated on a regular basis. Aside from improved system performance, OS updates usually include essential security patches that aim to address the latest security threats.

And to ensure that your data remains safe, perform regular backups and set up firewalls and antivirus software on your Mac. Doing so can significantly reduce the risk of unauthorized access or exposure to damaging malware. Additionally, creating backups can also help you recover important files in the event of a ransomware attack or any other untoward event.

Another essential security tip is to use strong passwords and multifactor authentication (MFA) whenever possible. These security methods can provide an added layer of protection to your data and systems, making it difficult for attackers to gain access to confidential information.

Furthermore, it is important to stay vigilant and aware of phishing emails since these are the most common delivery method for ransomware. If you receive an email from someone you don’t know, or an email you weren’t expecting, avoid clicking on suspicious links or attachments.

What to do in case your Mac gets infected

If you find yourself in the unfortunate situation of having your Mac infected with ransomware, take these steps to protect your data, restore access to files, and remove the malware from your device.

  1. Immediately disconnect from the internet or disable any form of wireless connection to contain the spread of the ransomware.
  2. After that, if possible, back up all of your important files and folders onto an external drive or file storage provider. Make sure not to include any encrypted files in this backup.
  3. Run an antivirus scan on your Mac and delete any detected threats.
  4. Reinstall any deleted apps or replace corrupted system files.
  5. Finally, connect to the internet again and check whether ransomware is still present on your Mac.

It’s also crucial to not pay the ransom fee. Paying the ransom does not guarantee that the attackers will provide you with the decryption key to release your data. Instead, you may explore free ransomware decryption tools online to remove the ransomware from your Mac.

Lastly, with a severe threat like this, it’s best to work with cybersecurity experts. They know all about the latest Mac security threats and will be able to best assess and address the situation, and take the necessary steps to keep your organization safe.

Don’t let ransomware and other cyberthreats ruin your Mac and your business. For more information about protecting your Macs from ransomware, contact us today. Our IT security experts will be glad to assist you.

If you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment

Published with consideration from TechAdvisory.org SOURCE

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Protect your business printers from cyberattacks

Protecting your business printers from malicious cyberattacks may be the last thing on your mind, but it should definitely not be. Hackers are always looking for new vulnerabilities to exploit, and, if left unprotected, printer systems can offer a trouble-free gateway into vast troves of sensitive data. To help safeguard against unforeseen risks, take these key steps to secure your company’s printers now.

Vulnerabilities of business printers

Printers are considered indispensable business tools, but their core functions can make them irresistible targets for cybercriminals. These devices process a plethora of valuable data such as tax forms, employee information, financial statements, medical records, and the like. And did you know? Even if you cancel print jobs, these data are still stored within printer hard drives. Without proper security measures, valuable data can fall into the wrong hands.

Organizations also need to take a closer look at their network printers since these are connected to the web. With the right tools and opportunities, hackers can easily intercept sensitive data traveling through open network ports. Printer vulnerabilities can open unknown backdoors that can give criminals an opportunity to launch far-reaching cyberattacks from within your network. Such attacks are difficult to stop once they’ve been launched.

Ways to protect your business printers

Keeping business printers secure should be an essential step when developing a comprehensive cybersecurity strategy. To ensure your print devices aren’t vulnerable to attacks, following these best practices will safeguard them from potential threats.

  1. Keep an eye on your network and make sure to install printer software updates and patches right away.
  2. Update printers with web management capabilities by modifying their default passwords and administrator login credentials.
  3. Only company-owned devices should be permitted to connect to your printing network.
  4. Always use secure connections and avoid accessing your printer through a public internet connection.
  5. Maximize your network security by using a firewall to limit printer access.
  6. For improved security and to prevent unauthorized access, activate the PIN/password feature of your wireless printer to ensure that only authorized users are able to print documents on your device.
  7. Disconnect the printer from its main network and turn off out-of-network printing if you don’t use it for faxing or email purposes.
  8. Protect classified data by connecting printers directly to computers or using a thumb drive.
  9. Use your printer’s manual feed settings. This feature allows you to feed paper into printers manually, making sure that printed materials don’t end up in the wrong hands or left lying around for anyone to see.

Furthermore, working with an IT specialist can provide peace of mind when it comes to managing your printers. Trusted IT experts can make sure that any potential attack vectors are closed off while also helping you lower management costs and keep your devices at peak performance.

If you have any questions about securing your business printers, don’t hesitate to contact us.

If you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment

Published with consideration from TechAdvisory.org SOURCE

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Improve Your Cyber Security Awareness

Learn About Today’s Most Common Types Of Cyber-Attacks

If you’ve turned on the news sometime during the past few years, you’ve probably heard of more than one instance where a business closed due to a cyber-attack. You may think your business is small enough and hackers won’t target you, but this couldn’t be further from the truth. Every business is at risk of experiencing a cyber-attack and should be well-prepared to defend against these threats. With the right type of attack, a cybercriminal can gain valuable information about your business, customers and employees, which can be used to damage your reputation and hurt you financially.

If you’re a business owner or leader and you want to ensure your business is well-protected, check out the most common cyber-attacks that are affecting companies today. From there, you can implement cyber security plans and tactics to ensure your business is protected from cybercriminals.

Phishing Scams

Phishing is a type of social engineering where an attacker sends a fraudulent message designed to trick a person into revealing sensitive information to the attacker or to deploy malicious software on the victim’s infrastructure. Phishing scams can wreak havoc on your business and personal life. You may have seen an e-mail from someone claiming to be Amazon or your credit card company asking for specific sensitive information. Often, the e-mail address does not line up with who the person is claiming to be.

When a phishing scam targets your business, they’ll likely request valuable information from your employees such as passwords or customer data. If your employees fall for the scam, they could give a cybercriminal unprecedented access to your network and systems. This may also allow the cybercriminal to steal private employee and customer information, leaving your employees vulnerable to identity theft. Phishing scams can be averted by using common sense and providing cyber security training to your employees. Most companies will not request private information over e-mail. That being said, if an employee receives a suspicious e-mail, they should do their due diligence to ensure the e-mail is genuine before responding in any way.

Malware

Malware is software installed on a computer without the user’s consent that performs malicious actions, such as stealing passwords or money. There are many types of malware, including spyware, viruses, ransomware and adware. You can accidentally download malware onto your computer by clicking on sketchy links within e-mails or websites. You might not even notice you have malware on your computer right now. If your computer is operating more slowly than usual, web browsers are taking you to random sites or you have frequent pop-ups, you should scan your computer for malware.

Prevention is key in stopping malware from affecting your business. Hiring and utilizing a managed services provider is the best way to protect your business, as they will continually monitor your network for exploitable holes. With malware, it’s always better to play it safe than sorry. If a cybercriminal is able to use ransomware on your network, your business could be stuck at a standstill until you pay the ransom. Even if you can pay the ransom, your reputation will still take a hit, and your business could be greatly affected. Be careful where you click on your phone, too, since malware attacks on cellphones have become more common over the past few years.

Attacks Involving Passwords

How do your employees access your network or computer systems? They most likely use a password to log in to their computer, access their e-mail and much more. What would happen if someone with bad intentions gained access to one of your employee’s passwords? Depending on the individual’s access, they could obtain sensitive information about your business, customers and employees.

Your team should be using long, complex passwords for their accounts, and each password for every account should be different. Encourage your employees to use password managers that will allow them to create the most complex passwords possible and keep track of them more easily. You can also incorporate multifactor authentication to ensure nobody can steal a password and gain access immediately. You should make your employees aware of this during your annual cyber security training.

If your business falls victim to a cyber-attack, it could have lasting consequences for everyone involved. Now that you know the most common types of cyber-attacks, you can start implementing plans to ensure you and your business stay protected.

If you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment

Published with consideration from TechAdvisory.org SOURCE

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Cybersecurity trends that will shape the future of business

Businesses of all sizes can fall prey to cyberattacks that can cause major financial losses and even put companies out of business. And with more numerous and sophisticated threats like these expected in 2023, it’s more critical than ever for business owners to stay ahead of the latest cybersecurity trends and protect their organization from potential threats. Pay attention to the following trends to help keep your data safe this year and beyond.

Further emphasis on data privacy

As countries implement tougher data protection laws and the number of privacy regulations rises, organizations will be driven to adopt a privacy-first mentality out of necessity. For instance, Google has already taken a big leap in this direction by ending its use of third-party cookies and creating Privacy Sandbox. Apple has also included App Tracking Transparency as part of iOS 14.5 onwards, providing another layer of protection for their customers’ sensitive online information. Although these measures may not be flawless solutions yet, they’re still progressive strides being made toward greater security. Expect other companies to follow suit.

A harmonized global framework to govern the protection of information, privacy, and data

In 2023, countries around the world will strive for international cohesion regarding data privacy regulations. Standardizing security frameworks is expected to deliver better information and data privacy for all organizations and governments, as well as enable global commerce. Consistent data protection strategies and processes reduce risk while facilitating trust across supply chains and borders. Interoperable architectures that prioritize privacy and security can also help ensure the effective protection of information, which ultimately reduces the probability of a data breach or compromise.

A passwordless future

Passwordless security frameworks provide a real chance at fighting phishing while enhancing protection, privacy, scalability, and convenience. They not only improve overall organizational security by eliminating potential password breaches or credential stuffing attacks, but they also enable users to access services without worrying about forgotten usernames or passwords.

However, note that while passwordless authentication offers many advantages, it isn’t without risk. To ensure better security, you should also adopt a zero trust model along with identity access management practices and stringent safety measures. This will make the transition to passwordless authentication much smoother and more secure.

Growing Internet of Things (IoT) risks

Over the past decade, the IoT industry has been on a steady upswing, and is projected to remain so well into 2023. Unfortunately, as companies rely more heavily on this technology for efficiency and profitability, they will face a higher risk of cybersecurity breaches.

If you use IoT, then you should safeguard your connected devices by actively developing or revising relevant cyber strategies, maintaining device catalogs, and continuously patching endpoints. This will help secure your networks from potential threats and allow for more efficient monitoring practices.

The future of cybersecurity is ever-evolving. But by learning about the latest cybersecurity trends, companies can implement comprehensive approaches and protect themselves against malicious actors or incidents.

If you want to learn more about 2023 cybersecurity trends or if you have any questions about technology, don’t hesitate to get in touch with us. Our IT experts are ready to help.

If you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment

Published with consideration from TechAdvisory.org SOURCE

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NATIONAL COMPUTER SECURITY DAY

November 30th — is National Computer Security Day, an annual event observed since 1988 to help raise awareness worldwide of computer-related security issues. It should also serve as a reminder to small business owners to protect their computer networks from hackers, fraudsters and identity thieves.

Computer security is sometimes referred to as cybersecurity or IT (information technology) security. It applies to the protection of computer-based equipment, the information stored on and services related to it from unauthorized and unintended access, change or destruction, including unplanned events and natural disasters.

Recently, the public opinion research company Ipsos Reid released the findings of a survey of U.S. small businesses revealing that many of them do not fully comprehend the impact a data breach can have on them. As a result, they take a passive approach to safeguarding sensitive information that leaves them vulnerable not only to a breach but potentially devastating financial and reputational damage as well.

The survey also found that:

  • Sixty-nine percent of small business owners are not aware or don’t believe that lost or stolen data would result in financial impact and harm to their businesses credibility.
  • Forty percent have no protocols in place for securing data.
    More than one-third of the respondents report that they never train staff on information security procedures.
  • Forty-eight percent have no one directly responsible for management of data security.
  • Just 18 percent would encourage new data privacy legislation requiring stricter compliance and penalties to information security threats.

Computer Security Day is an excellent time to ensure that your company is following best practices to protect yourself from data breach and identity theft. They include:

  • Analyzing possible security gaps in your organization and within your supply chain.
  • Implementing ongoing risk analysis processes and creating a security policy specifically designed to limit exposure to fraud and data breaches.
  • Regularly training employees in proper document management and encouraging their adoption of security best practices.
  • Implementing a “shred-all” policy for unneeded documents and keeping sensitive materials under lock and key until they are destroyed.
  • Paying particular attention to hard drives on computers or photocopiers. The only way to destroy data stored on hard drives is physical destruction.
  • Installing and using effective computer network protection such as anti-virus software and a firewall.

To learn more about how to safeguard your business, or if you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment.

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What is firmware and why is it important?

Securing your small business is a never-ending battle, but there are some steps you can take to make it a little bit easier. One of those steps is making sure your firmware is up to date. But what is firmware and why is it crucial to update it regularly? Read on to learn more.

What does firmware do?

Firmware is a type of software that is stored on read-only memory (ROM) chips. It is used to control the hardware of a device, such as a computer, and is typically permanently programmed into the ROM. Firmware is different from other types of software, such as application software and operating system software, as it is designed to work with specific hardware components and cannot be easily transferred to another device.

Firmware typically contains instructions for how the hardware should interact with the rest of the system, as well as low-level routines for tasks such as booting up the device or managing memory. While firmware can be updated, it is usually more difficult than updating other types of software, and in some cases may require special equipment or knowledge. As a result, firmware updates are often reserved for fixing critical bugs or adding new features to the hardware.

Why is it crucial to upgrade firmware?

Microsoft’s 2021 Security Signals report warns that firmware attacks are increasing. These types of attacks force malware onto computer systems in order to disrupt the firmware on motherboards or hardware drivers. They can use such malware to remotely control the infected devices, extract data, and even block users from their devices and systems.

Updating your business devices’ firmware ensures that everyone is using the most recent version of the firmware. This can help prevent data breaches, as well as keep your devices running smoothly. In addition, updating firmware can help improve compatibility with other devices and software, as well as provide new features and bug fixes. In this way, updated firmware protects your business and maintains peak device performance.

What is the best way to install firmware updates?

The procedure for upgrading firmware varies from device to device. On iOS and Android devices, you may simply download and install firmware upgrades. However, devices such as routers will require firmware updates that can only be accessed from the manufacturer’s website or administrative console.

Updating the firmware may be time-consuming and laborious. Firmware updates might cause your devices to be reset, resulting in lost customizations on your computers, routers, and other devices. Additionally, you could also risk damaging your equipment if you do not follow the manufacturer’s instructions to the letter.

Firmware updates are an important part of keeping your business secure, and it’s something that you should be doing on a regular basis. This task can be daunting, but it’s a crucial step that should not be ignored. If you need help getting started, contact us today. Our IT experts are here to guide you.

If you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment

Published with consideration from TechAdvisory.org SOURCE

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Protect your business through proactive cybersecurity

The number of successful cyberattacks grows steadily every day, making it more important than ever for businesses to implement robust cybersecurity solutions. Part of a comprehensive cybersecurity infrastructure is a proactive cybersecurity strategy. This involves taking steps to prevent attacks from happening in the first place, rather than reacting after an incident occurs. In this blog post, we will discuss what proactive cybersecurity is and how you can implement it in your business.

Benefits of proactive cybersecurity

Proactive cybersecurity is a strategic approach to protecting computer systems and networks from cyberthreats. It involves identifying potential vulnerabilities before cybercriminals can take advantage of them and implementing measures to prevent these vulnerabilities from being exploited. This approach is in contrast to reactive cybersecurity. Rather than attempting to prevent cyberattacks, reactive cybersecurity focuses on responding to and recovering from attacks that have already taken place.

Having proactive security measures can provide your business with the following advantages:

  • Avoid playing catch-up with threats
    Taking action every time there’s a threat can be exhausting for your security team and your other resources. If you’re always playing catch-up with threats, you’ll never be able to get ahead. By utilizing both preventive cybersecurity strategies alongside reactive measures, you will be able to best protect your data and networks.
  • Improve security compliance
    Proactive cybersecurity measures can help you root out threats to your data and your clients’ data. This, in turn, enables you to meet data compliance requirements.
  • Boost business reputation
    Customers are more security-conscious today than in the past. With many data breaches impacting companies, your customers will want assurance that you have measures to safeguard their personal information in place. Having a proactive cybersecurity culture will demonstrate your commitment to keeping customer data safe and give your business’s reputation a boost. Showing that you can be trusted with clients’ sensitive data will also give you a leg up over your competitors.

Implementing proactive cybersecurity

To effectively implement a proactive cybersecurity strategy, follow these steps:

  1. Determine the threats
    Work with your in-house IT staff or managed services provider (MSP) to identify the types of attacks that are most common in your industry. By being aware of the threats out there, you can take steps to protect your business and keep it running smoothly.
  2. Assess your resources
    After you identify the primary cyberthreats to your company, prioritize them by determining how each security issue can damage various parts of your network. You can start by listing company devices that connect to the internet. Check the security measures these devices have and the type of data (regulated, mission-critical, low-importance, etc.) each device has access to.
  3. Implement proactive cybersecurity measures
    Your IT team or MSP may recommend these security measures based on the risks and assets identified in steps 1 and 2:
Proactive measure What to expect
Conduct security awareness seminars Educate every employee about security best practices, including spam awareness, password management, proper mobile device usage, and the like.
Regularly update anti-malware software or cloud-based services Keep your data and systems safe from the newest malware threats.
Establish schedules dedicated for software patches and upgrades Patches and upgrades decrease the chances of someone getting unauthorized access to your network by exploiting software vulnerabilities.
Recommend web filtering services Keep your network safe by blacklisting dangerous and inappropriate sites.
Set up perimeter defenses (e.g., intrusion prevention systems and hardware firewalls) Watch out for anything and everything that tries to access your network.
Initiate policy of least privilege Provide users access only to the data they need to complete their tasks.
Determine data segmentation Assess and establish micro-perimeters to protect high-value data.
Run full-disk encryption Encrypt data on electronic devices to prevent unauthorized access in case the devices are ever misplaced or stolen.
Secure virtual private networks Encrypt data transmitted across unsecured connections to make it impossible to read if intercepted.
Provide strict access controls Secure accounts from unauthorized access by using stronger passwords combined with multifactor authentication and automated screen locks that engage after a period of inactivity.
Utilize AI-powered network monitoring Be on the lookout for suspicious user and software behaviors, like when employees access files outside their departments.

Proactive cybersecurity is critical for businesses of all sizes. By taking steps to understand the threats your business faces and implementing measures to protect yourself, you can keep your data and your business safe. If you need help getting started, contact us today and our team of cybersecurity experts will be happy to guide you through the process of implementing proactive cybersecurity.

If you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment

Published with consideration from TechAdvisory.org SOURCE

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Why HTTPS matters for your cybersecurity

It’s no secret that the internet can be a dangerous place. Hackers, scammers, and identity thieves are always looking for new ways to steal your information or scam you out of your hard-earned money. That’s why it’s critical to take steps to protect yourself while you’re online. One of these is to make sure that the sites you visit use HTTPS

What is HTTPS encryption?

Hypertext Transfer Protocol Secure, or HTTPS, is a secure communications protocol used to send and receive data over the internet. Data that is transmitted over HTTPS is encrypted, making it more difficult for third parties to read. HTTPS provides a higher level of security than standard HTTP and is often used for online banking and eCommerce transactions, as well as other sensitive communication.

HTTPS was introduced in 1995, so older websites that have been left without regular maintenance usually don’t have this implemented. But even to this day, unsecure websites exist, and fraudsters can easily take advantage of them.

When you visit a site without an HTTPS connection, everything you type or click on that website is sent without encryption. This means that anyone who intercepts the data transferred between the website and your device can view the information as is. For instance, cybercriminals can use unsecured HTTP connections to gain access to your Social Security number, credit card information, and other personal data.

What role do HTTPS certificates play in cybersecurity?

When you visit a website, your device uses an online directory to translate its alphanumeric name into a numerical address and saves that information so that it doesn’t have to check the online directory every time you visit the same website. But if your computer gets compromised via an HTTP connection, it could be manipulated into directing a perfectly safe web address like www.google.com to a malicious website. Most of the time, users are sent to spoofed sites that look exactly like legitimate websites and are designed to trick users into divulging their credentials.

To prevent such incidents, the online directories mentioned earlier issue an ecosystem of certificates that turn HTTP into HTTPS, making it impossible for anyone to be redirected to a fraudulent website. These certificates contain information about the site, such as the domain name, company name, and location. It also includes a public key that is used to encrypt communications between a user’s browser and the website they’re viewing.

How to ensure cybersecurity safety with HTTPS

Here are a few things to consider the next time you browse the internet:

  • If your browser marks a website as “unsafe,” think twice about clicking “Proceed anyway.” Click the prompt only if you are absolutely certain no confidential data will be transmitted.
  • Use trusted web browser extensions like HTTPS Everywhere. These extensions encrypt your communication, which is especially useful if you visit unencrypted websites.
  • Always be vigilant. Some sites may have HTTPS, but it doesn’t mean they’re safe. For example, goog1e.com (with the “l” replaced with a one) could have a certificate, but the misspelling clearly indicates that it’s an untrustworthy site. Cybercriminals use similar spellings of authentic websites to fool people into thinking that they’re on a secure site. This is called typosquatting or URL hijacking.
  • Avoid sites that don’t use the HTTPS prefix.

While HTTPS is not a cure-all for internet security, it is a critical step in protecting yourself online. Contact us today if you want to learn more about HTTPS and other cybersecurity tips.

If you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment

Published with consideration from TechAdvisory.org SOURCE

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How to Begin Securing and Optimizing Small Business Technology

Every business depends on tech these days. The number of third-party SaaS solutions out there has made cutting-edge technology easily accessible even for the small business startup.

As entrepreneurs build their tech stacks, though, they need to be aware of a couple of potential issues. The first is security. Cybercrime continues to be a legitimate concern for anyone online. Businesses should take necessary measures to improve and maintain cybersecurity.

Second, owners must make sure that they’re optimizing their small business technology. With so many options available, it’s easy to become buried under an avalanche of 21st-century solutions. This is true even if they aren’t all benefitting you the way they should.

Here are a few suggestions for ways small businesses can both optimize and secure their digital activity to ensure that they’re getting the most out of their tech.

Start with your Wi-Fi.

Your Wi-Fi is the digital gate to your company. In a tech-heavy world, this makes it the main entrance to your tech stack, your files, your data, and your business as a whole. If you want to optimize how your small business works, you need to start by setting the stage with a quality Wi-Fi solution.

The Wi-Fi experts at Plume point out that this obviously includes the need for a strong and dependable wireless signal, but it shouldn’t stop there. As is the case with the company’s small business-focused WorkPass Wi-Fi solution, a good Wi-Fi network should also be safe, easy to use, and intimately woven into the fabric of your business.

By using a quality small business Wi-Fi solution, you can simultaneously tap into the simplicity and ease of residential routers as well as the firepower of an enterprise-level internet connection.

Small business Wi-Fi has the potential to double as a business intelligence (BI) platform that collects and turns data into actionable insights. This can help you manage your workforce and communicate with guest users. It can also keep your entire team engaged with adaptive connectivity that is fast, reliable, and ultra-secure.

If you want your small business to be productive and secure at the same time, make sure to start by using a reputable and capable small business Wi-Fi solution.

Establish solid cybersecurity.

Cybersecurity can be intimidating. The need to keep your technology safe and secure from outside threats is an ever-present concern. Many solutions can also be prohibitively expensive — but not all of them.

There are many small-yet-effective ways that you can secure sensitive data while optimizing your small business technology. Intel suggests half a dozen ways to do this, such as:

  • establishing a solid private Wi-Fi setup (see the previous step) that doesn’t require logging in on any public Wi-Fi connections;
  • keeping hardware upgraded at all times — and, of course, making sure your team installs all software patches and updates in a timely manner;
  • using strong passwords and implementing MFA (multi-factor authentication) whenever possible;
  • utilizing apps like Windows 10 Pro security and Norton Antivirus to block unwanted malware; and
  • teaching your staff to use proper digital hygiene (maintaining strong passwords, installing updates, etc.) at all times when using office tech.

If you feel like overseeing all of these steps is too much, consider using a Device as a Service (DaaS) solution to increase security. This is a new kind of service that bundles the distribution, management, and IT support for a business’s tech. These are then overseen by a third-party provider, taking the perpetual responsibility off of your plate.

Manage your marketing.

Marketing is one of the easiest areas to bleed cash and ooze inefficiency. This is partly due to the subtle and intangible results that marketing can generate.

If you have a sales team, you can measure their success in dollars and cents. You can apply the same simple math to other areas. These include manufacturing, paying an accountant, or shipping and handling costs.

When it comes to marketing, though, it’s easy to pour endless money into things like content creation and brand awareness without really knowing how effective they are.

If you want to optimize your marketing activity, the first thing you need to do is set up analytics tools to track your results. There are many ways to do this, including free tools, like Facebook Pixel and Google Analytics. In addition, many tools, like Shopify or Mail Chimp, come with built-in data collection dashboards.

Of course, tracking data in a dozen or more applications is challenging. That’s why you may want to consider an additional third-party tool to unify your analytical marketing data. AI-powered solutions like Hawke.ai can bring all of your marketing results into a single dashboard where you can find insights to help you make informed, optimized decisions.

Optimizing and Securing a Small Business (Without Panicking)

There are many factors that go into keeping a business both efficient and safe. For small businesses, this task can feel time-consuming and expensive.

However, if you approach things with a strategy in place, you can manage both concerns without too much trouble. Start by putting things like a solid Wi-Fi solution in place and establishing key cybersecurity protocols. From there, focus on conducting ongoing digital hygiene training. Use the tools available to gather data and turn it into actionable and efficient business strategies, too.

Optimizing small business technology is an assumed aspect of any startup venture at this point. The critical factor is making sure that your tech stack is helping, not hindering, your small business.

If you are looking for an expert to help you find the best solutions for your business talk to GCInfotech about a free technology assessment

Published with consideration from SmallBiz Technology SOURCE

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