As business owners, we all want to save money. We want our employees to get more done in less time. And you want technology that just does what it’s supposed to do. Let’s review three ways you can ensure you’re making the right technology decisions for your business.

  • Understanding that “free” often comes at a cost. The old saying is true: there’s no such thing as a free lunch. Saving money in any way possible is a top priority for most small business owners, but when it comes to choosing technology, it pays to think through the downsides of free solutions. They could end up costing your business in the form of frustration and lost productivity. A free software program may have a number of the features you need, but getting it to seamlessly interface with your business applications can be a daunting challenge. In most cases, “Free” also means you won’t have access to customer support when something does go wrong, and you’ll be on your own to correct the problems. Reach out to us as a first step if you want to ensure you can learn how to use a solution, and get assistance from GCInfotech with integrating it with other applications and fixing issues when they arise. A sound alternative to “free solution” is to pay a reasonable monthly or annual subscription for cloud solutions.
  • Choose IT solutions that can multi-task.Multitask Too often small businesses often fall into the trap of implementing technology that addresses only one specific task. For example, maybe you need the ability to share large files with customers or partners outside your company, so you sign up for a file-sharing service. Free or not, choosing a one trick pony for simple tasks like file sharing might actually cost you more in the long run in the form of lost productivity since you’re likely missing out on collaboration tools and integration with your email and productivity applications that would take file sharing to the next level. Start by doing your homework when choosing an application or service to accomplish a single task, think through related tasks and look for an offering that lets you do more than one thing. Time spent understanding what your choices are will provide benefits in the future.
  • Give yourself options. Smart business owners are like good football quarterbacks; they want plenty of options. This is especially true when it comes to how you and your employees communicate with one another. There was a time when email revolutionized how people communicate at work, but today, your employees should have plenty of options for communicating with one another depending on the situation. Instead of having to reply to an email and wait for a response, they should be able to open an instant messaging window directly from an email and get an urgent answer right then and there. Sticking with that theme, they should be able to call the office of a colleague and have the phone system find them if they are not at their desks. They should be able to initiate voice calls and schedule web and video conferences right from their email inbox. Give your team options and you’ll benefit from efficiency and increased productivity.